Dubai, UAE, February 21st, 2024, Chainwire

CoinMarketCap, the world’s most trusted source of Crypto data, insights, and community, announces the first-ever CMC Crypto Awards, hosted online from February 21st to March 6th. This annual event will honor the exceptional people, products, and projects shaping Crypto and Web3, reflecting CoinMarketCap’s ongoing leadership in the Crypto space and dedication to the community. 

The CMC Crypto Awards recognizes outstanding achievements across eight categories, including Crypto of the Year, Most Innovative DeFi Project and Crypto Leader Of The Year. From Feb 22nd, Award Nominees will be announced daily on CMC’s Website and social media channels, with community voting open until March 3rd. Winners will be determined via a combination of CoinMarketCap’s data, an expert committee and community votes and announced March 6th.

“The innovation we have seen in Crypto this past year is truly inspiring,” said Rush Luton, CEO CoinMarketCap. “Our intention is for the CMC Crypto Awards to become the most recognized annual celebration of Crypto and Web3.  Think of it as the ‘Oscars Of Crypto’, an entertaining way to bring the whole industry together and celebrate the people and projects that are driving the industry forward.  We congratulate all the nominees and look forward to sharing their achievements with the whole global crypto community”

Watch the official CMC Crypto Awards trailer now on CoinMarketCap.com (https://coinmarketcap.com/events/cmc-crypto-awards-2024) and save the date, March 6th for the CMC Crypto Awards ceremony streaming live on YouTube and at CoinMarketCap.com.

The event is hosted in partnership with BingX, Animoca Brands, Binance, Trust Wallet, Coinbase, Chainwire, Zeebu and ICP Hubs Network, uniting the Crypto community in recognizing this year’s achievements. 

MEDIA CONTACT

Jonathan Isaac, CMO, CoinMarketCap

Email: jonathan.isaac@coinmarketcap.com

ABOUT COINMARKETCAP

CoinMarketCap is ‘Home Of Crypto’, the world’s most trusted Cryptocurrency data authority. Its mission is to accelerate the Crypto revolution by organizing the world’s Crypto intelligence and making it easily accessible to all.

Contact

CMC Marketing
Jonathan Isaac
CoinMarketCap
jonathan.isaac@coinmarketcap.com

Warsaw, Poland, February 12th, 2024, Chainwire

After 7 months of private beta testing, the Cookie3 public beta is live, enabling comprehensive analytics across 12+ blockchains and multiple Web3 growth tools. With off- to on-chain data aggregation, Cookie3 allows Web3 marketers to analyze the entire user journey — from social media traffic to complex activities on-chain. 

Cookie3, the Google Analytics alternative for Web3, released its public beta after seven months of private beta testing. This new Cookie3 tool allows Web3 marketers to track and analyze attribution, conversion, and performance based on the intersection of the on-chain and off-chain data. With 200+ business clients already and Web2-Web3 marketing tools integrated, Cookie3’s off- to on-chain analytics platform may become the new Web3 marketing standard.

According to a 2023 survey cited by Raymond A. School of Business, more than 80% of marketing professionals make decisions based on data. Web2 analytics tools, such as Google Analytics, give marketers unique customer data, including location or attribution and conversion channels, which shape decisions regarding future campaigns, partnerships, or IRL event locations. Yet, in Web3, many analytics tools fall short because they fail to capture how users behave on-chain. 

Information such as the types of assets in users’ wallets, their on-chain behaviors, or the frequency of on-chain activity is valuable for marketers. It may have a direct impact on shaping communication strategies and campaigns. Cookie3 designed the first-ever platform that combines the established Web2 analytics methods with on-chain analytics, allowing projects to see the bigger user behavior picture.

“Cookie3 allows us to track full user journey and conversion rates on-chain. Equipped with this information, we could optimize Customer Acquisition Cost and understand our users more profoundly,” said Lamine Cheloufi, CEO and founder of Flooz.

With Cookie3, marketers can finally evaluate off-chain metrics such as engagement on social media and wallet connections alongside subsequent on-chain interactions. Cookie3 uses the same data that can be found on Ethercan or Dune, combines it with off-chain data, and presents it in an easy-to-use, automated, no-code analytical tool. All data is aggregated, meaning Cookie3 is GDPR compliant, and no individual user data is ever revealed.

“Marketing performance analytics is the cornerstone of digital marketing in e-commerce or social media. You get to know where your customers are coming from, what they’re buying, and if they will stay long-term. Today, Web3 marketers can finally make data-driven decisions and boost important metrics such as Customer Acquisition Cost, Customer Lifetime Value, retention rate, and more with off- to on-chain data analytics, ” said Filip Wielanier, the CEO and co-founder of Cookie3. “My career started in marketing, so I got to experience the value of data analytics first-hand. Then, the lack of on-chain data aggregation made me realize that Web3 marketing was incomplete. It’s a huge milestone to bring Cookie3 to the market. I hope we have made the lives of many Web3 marketers easier, helping them better understand user behaviors to create campaigns their audiences will love.” 

Cookie3 provides several tools in its stack that enable off- to on-chain analytics, research, and campaign planning:

1. Website analytics: Marketers can analyze website traffic via UTM links, devices, location, and more in connection with on-chain activity such as swaps, mints, buys, assets held, etc. Cookie3’s website analytics is incorporated across 12 EVM blockchains, with more to be added soon.
2. On-chain explorer: Cookie3 gives marketers tools to research and better understand their target groups’ behaviors at the campaign planning stage. Marketers can use unique on- and off-chain parameters, such as location, assets held, and more, to receive aggregated information about their target audience’s characteristics, such as size, token share across wallets, on-chain activity frequencies, preferred dApps, and more. 
3. Advertise: Cookie3  allows marketers to define their specific audiences (uploaded into the platform based on analytics data or discovered via the explorer) and match it with off-chain data such as X (formerly Twitter) handles.
4. Campaign Manager: Marketers can easily set up UTM links for in-depth analytics on Web2 platforms such as X, Web3 publishers like CoinTelegraph or Chainwire, and most Web3 quest platforms, including Galxe, Zealy, or Rep3.

Cookie3’s public beta went live on the 26th of February. Web3 marketers can sign up for a free trial period and a Cookie3 tutorial session with a dedicated account manager. 

About Cookie3

Cookie3 (aka Google Analytics for Web3) supports Web3 companies with measuring attribution and performance of marketing campaigns. With unique audience filters, Cookie3 helps marketers address right Web3 audiences and launch targeted campaigns. With 200+ projects such as eesee, Mantle, GameSwift or WOO already onboarded, Cookie3 is becoming a must-have off-chain and on-chain analytics tool for many Web3 marketing departments.

Users can learn more at cookie3.co

Contact

Marketing Manager
Antoni Boruszak
Cookie3
antoni@cookie3.co

Singapore, Singapore, February 6th, 2024, Chainwire

Lista DAO, a key player in Decentralized Finance (DeFi) with a specialization in Collateralized Debt Position (CDP) and Liquid Staking, is set to captivate the cryptocurrency community through the unveiling of its Cosmic Adventure Challenge (CAC) and the introduction of lisBNB.

The CAC promises an immersive and rewarding experience, providing participants with the opportunity to earn stardust and secure a share of the highly anticipated LISTA airdrop. Simultaneously, lisBNB, a tokenized version of staked BNB, is positioned to revolutionize DeFi strategies within the Lista DAO ecosystem.

Cosmic Adventure Challenge (CAC) Overview

The CAC, Lista’s flagship point system campaign, commences on February 5th, 2024, participating in the recent trend of gamified DeFi engagement. Challengers, participants in this campaign, can embark on quests across the BNB Smart Chain, completing tasks such as providing Total Value Locked (TVL) on Lista, borrowing lisUSD on Lista, and participating in liquidity provision and trading volume generation. Season 1 runs from February 5th, 00:00 UTC+0, to February 29th, 23:59 UTC+0, with Lista confirming a 2% airdrop allocation of the LISTA token for CAC participants.

Engaging in both Season 1 and Season 2 offers participants loyalty rewards in the form of bonus stardust. Stardust, earned through completing quests, contributes to rankings and percentiles, determining the LISTA airdrop allocation for each challenger.

Dashboards on Lista’s Dapp provide daily stardust tracking, ensuring transparency and competitiveness. Loyalty incentives encourage early participation, enabling users to carry over stardust from Season 1 to Season 2. The much-anticipated Lista airdrop allocation, following a USD 10 Million Binance Labs investment in August 2023, is poised for high success.

Strategic Decisions

Concurrently with the CAC launch, Lista DAO announces the postponement of its Ethereum Mainnet launch. This strategic decision prioritizes the successful CAC campaign rollout and meticulous rebranding slated for February 5th. The pause in transitioning to Liquity’s codebase underscores Lista DAO’s commitment to building a robust foundation for the eventual expansion to the Ethereum Mainnet.

More details of this announcement can be found here.

Introduction of lisBNB

Lista DAO introduces lisBNB, a stablecoin loosely pegged to BNB, offering stability within the ecosystem. While not yield-bearing, lisBNB enhances the capital efficiency of ListaDAO’s DeFi strategies. The launch date for lisBNB will be communicated through social media channels.

Quotes

Lista DAO’s marketing team emphasized, “The Cosmic Adventure Challenge marks a pivotal moment for Lista DAO, aligning with our commitment to innovation and user-centric DeFi solutions. We invite the crypto community to join us on this exciting journey.”

Users can follow Lista DAO on Twitter and Telegram for real-time updates and announcements.

About Lista DAO

Lista DAO is a leading CDP stablecoin and LSDfi provider, dedicated to simplifying and revolutionizing the DeFi space. With a focus on accessibility, innovation, and user-centric solutions, Lista DAO aims to make DeFi easier for everyone.

For more information, visit the Lista DAO Website.

Note: Lista DAO reserves the right to modify terms and conditions of the CAC without prior notice.

Contact

Marketing Lead
Adelia Su
Lista
adelia@lista.org

London, United Kingdom, February 5th, 2024, Chainwire

Reunit Wallet, an omnichain wallet built on technology developed by LayerZero & Stargate Finance, is launching a volume-based reward program.

In an effort to stimulate trading activity on its integrated platform and attract new users, Reunit Wallet is implementing a reward system for traders.

Starting now, for every $100 in generated volume, users will receive 1 REUNI. Additionally, if a referral code is used, a 25% bonus will be applied.

Users who share their referral code will also enjoy a 25% bonus on the rewards generated by the traders they’ve referred.

Furthermore, Reunit Wallet has plans to soon introduce a staking feature for REUNI tokens. Participants in the staking program will receive 50% of the fees generated from transactions made through Reunit Wallet.

Useful links

• Website : https://everywhere.finance
• Twitter / X : https://twitter.com/EverywhereFi

About Reunit Wallet :

Created by a former core-team member of Sushiswap (2020-2022), Reunit Wallet is the first natively omnichain wallet that enables seamless batch transfers across multiple blockchains with a single click. It also offers an integrated trading terminal supporting limit and market orders, providing a comprehensive and seamless trading experience.

Security is a paramount priority for Reunit Wallet, which is why the wallet conducts a comprehensive simulation of each transaction and signature, allowing the user to anticipate the outcomes of their transaction, including token transfer confirmations or the granting of necessary permissions.

Contact

CEO
B.Naïm
contact@everywhere.finance